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by Ayantunji Gbadamosi : Young Consumer Behaviour: A Research Companion

ISBN : #0415790093 | Date : 2017-12-14

Description :

PDF-98d1d | Although one perspective depicts young consumers as vulnerable and passive in the marketplace system, our knowledge of this consumer group will be inadequate if limited to this contention. Their roles and relevance in family consumption activities are becoming increasingly profound. Available evidence shows that they cannot be ignored in the marketplace dynamics as they consume goods and services … Young Consumer Behaviour: A Research Companion


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ISBN : #1542545129 | Date : 2017-01-13

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by Verena König : Innengerichtetes, identitätsbasiertes Markenmanagement in Call Centern (Innovatives Markenmanagement) (German Edition)

ISBN : #3834921815 | Date : 2010-02-24

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: Consumer Behavior: Building Marketing Strategy (The Irwin/Mcgraw-Hill Series In Marketing)

ISBN : # | Date : 2000-05-18

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PDF-f2cbf | … Consumer Behavior: Building Marketing Strategy (The Irwin/Mcgraw-Hill Series In Marketing)


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by Bill Stinnett : Think Like Your Customer, 4-cd set: A Winning Strategy to Maximize Sales

ISBN : #1933309288 | Date : 2006-11-06

Description :

PDF-709a3 | How to capture customers by learning to think the way they do. In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to do what the most successful fishermen and hunters do – think like their prey. Stinnett’s clients include General Electric, Microsoft, Verizon, American Express, and other major corporations…. Think Like Your Customer, 4-cd set: A Winning Strategy to Maximize Sales


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by Simone Besemer : Shopping-Center der Zukunft: Planung und Gestaltung (Forschungsgruppe Konsum und Verhalten) (German Edition)

ISBN : #3824482355 | Date : 2004-12-10

Description :

PDF-2dff9 | Simone Besemer untersucht, wie Shopping-Center der Zukunft unter Berücksichtigung strategischer Bestimmungskriterien geplant und verhaltenswirksam gestaltet werden können, damit sie den Bedürfnissen der Nutzer entsprechen…. Shopping-Center der Zukunft: Planung und Gestaltung (Forschungsgruppe Konsum und Verhalten) (German Edition)


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by Victoria Friederike Joy Feitsch : Public Relations – Strategically important?

ISBN : # | Date : 2009-03-02

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PDF-ee365 | Seminar paper from the year 2009 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 1, Robert Gordon University Aberdeen, 9 entries in the bibliography, language: English, abstract: “A communication concept which is systematically planned and optimised may not offer a guarantee for success, however, it minimises the risk of failure.” (Mast 2006) […… Public Relations – Strategically important?


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: Proceedings of the 1993 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319173227 | Date : 2015-06-21

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PDF-c9d8e | This volume includes the full proceedings from the 1993 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior.Founded in 1971, the Academy of Marketing Science is an i… Proceedings of the 1993 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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: Minority Marketing: Issues and Prospects: Proceedings of the 1987 Minority Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #331917391X | Date : 2015-05-09

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PDF-b564d | This volume includes the full proceedings from the 1987 Minority Marketing Congress held in Greensboro, North Carolina under the theme Minority Marketing: Issues and Prospects. It provides a variety of quality research in the field of minority marketing in order to assimilate and enhance knowledge of marketing practices for minority enterprises. It includes papers on various topics in minority mar… Minority Marketing: Issues and Prospects: Proceedings of the 1987 Minority Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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by Henrik Vejlgaard : Anatomy of a Trend

ISBN : #0071488707 | Date : 2007-08-27

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PDF-21bd9 | Why do millions of people end up wearing the same style of clothing?. What makes people change their tastes in food, music, and cars? . . It’s because of trends-the powerful process of change that affects every industry across the globe. . . Drawing on his groundbreaking research, trend sociologist Henrik Vejlgaard unearths essential clues about how trends emerge and go mainstream and examines the… Anatomy of a Trend


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by Peter Meyer : Creating and Dominating New Markets

ISBN : #0814474586 | Date : 2006-11-05

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PDF-60707 | How to blow away the competition by being the only competition — in this step-by-step guide to creating and dominating new markets. Many executives and managers want to create and then dominate new markets. The rewards include unmatched brand awareness, the luxurious financial position of having no competition, and the exhilaration of building something completely new. Creating and Dominating Ne… Creating and Dominating New Markets


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ISBN : #1616990686 | Date : 2011-08-17

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: Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319170546 | Date : 2015-05-13

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PDF-51caf | This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others.   Founded in 1971, the Academy of Marketing Science … Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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The Oxford Handbook of Strategic Sales and Sales Management (Oxford Handbooks) PDF




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ISBN : #0199569452 | Date : 2011-03-22

Description :

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Content Marketing Strategies for Professionals: How to Use Content Marketing and SEO to Communicate with Impact, Generate Sales and Get Found by Search Engines PDF




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ISBN : #1494390280 | Date : 2013-12-23

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